Amazon Prime Day promotion officially scheduled on July 16th

The member day promotion that many cross-border sellers are looking forward to is finally coming.
Recently, Amazon announced that this year's Prime Day promotion will be held in July, scheduled for July 16-17 Pacific Daylight Time. This event will cover most Amazon sites in the United States, United Kingdom, Canada, Japan, France, Germany, Italy, Saudi Arabia, and more.

For many sellers, the Amazon Prime Day promotion is a significant sales peak season that can attract more consumers through discounts and promotions, thereby increasing order volume and sales. Many sellers even started preparing for the Prime Day promotion a few months ago, hoping to see a surge in sales.